SEA Category - Future Core

Job Title: SEA Category - Future Core

Function: Marketing

Location: Unilever Thailand HQ

About Unilever

Act like a founder, be part of a Winning team, accelerate your growth, stay ahead of the curve, enjoy the journey: JOIN UFS

Unilever Food Solutions (UFS) is the 2nd largest Business Unit of Unilever, is one of the 3 Power brands of the Foods Business Group, and a global market leader in Food Service. We are an independent Global Business Unit that operates in over 76 countries, and employs ~4000 employees. We have a unique B2B business model focused on serving chefs and our purpose is to free them to love what they do.

We at UFS have a bold and clear ambition and strategy in place for 2030 with a bold ambition on turnover and profitability, by being the best solution provider to our growing operator base. We plan to do this via a product first focus on superiority, by becoming the leader in AI powered Customer experience and by nurturing a Winning culture. We have had a history of delivering with excellence and resilient performance in the past few years. We also strive to stay

3 steps ahead in the industry. For example, our Future Menus Report identifies emerging culinary trends, making us a trendsetter for inspiring innovative solutions for chefs worldwide.

We have a culture of caring deeply not just for our business but also for our people. We foster an entrepreneurial culture built on speed, simplicity, trust, and a deep hunger to grow. Our people thrive on their roles being empowered and end to end - across all functions. We also invest heavily in building future skills and leaders. Our People agenda of Accelerate-Grow-Thrive consistently helps us lead in employee engagement, with scores exceeding Unilever scores across all dimensions and being one of the most engaged teams at Unilever.

Here, you will continuously learn, unlearn, and relearn, challenging yourself to accelerate your development in an end-to-end business and in end-to-end roles. If you're dreaming of contributing to Unilever’s 2nd largest Business unit, a fast-growing business, where you're empowered so you can play to win and thrive as part of One Team with One Goal, then come and join us!

Main Responsibilities

INSIGHT:

• Understand deeply Savoury, Dressings insights and foresights-- from trends to tensions, opportunities and competition.
• Work closely with country team such as local category team and operator experience marketing to understand the Customer Experience (CX).
• Craft the research brief for CMI team

CATEGORY STRATEGY & ROADMAP:

• Define Regional Future growth strategy for Savoury, Dressings or assigned categories to capitalize trends and tailwinds, or fix the tensions
• Building & consolidating 12Q Plan for innovation, renovation and BLGs
• Champion in tracking regional funnel value and ensure projects are on track
• Monitor overall SEASA portfolio and analysis for room to grow, harmonize or simplify
• Design highly competitive 6P’s to drive sustainable growth and future-proof our business

INNOVATION & REJUVENATION:

• Lead innovation, renovation and BLG project from START to Launch, PLE (Post Launch Evaluation)
• Develop operator-relevant, winning 6Ps of Top 10/Future 3:
• Develop strong purpose-driven propositions & selling stories – Needs/Solutions
• Design & craft exceptional product & packaging experiences, including artwork in line with global guidelines
• Develop campaign ideas with agency partners based on the global guidelines
• Create online and offline launch plans for high impact conversion-driven Operator Journeys, including 7OA

EXECUTION:

• Project & Stakeholders management
• Lead project network
• Lead innovation & renovation launch to land smoothly in the countries
• Lead PLE’s & course correction as relevant
• Effective management of BMI

LEADERSHIP AND ENGAGEMENT:

• Regional champion & key contact person to global team
• Official host for SEA category marketing meetings (Updates, Training)
• Ensure full alignment of Category Strategy and plans across the UFS teams
• Ensure rigorous tracking, course correction, and co-ownership across region
• Key Stakeholders: Local category team, R&D, SC, Investor Boards, Global Team, CMI

Candidate Criteria

Skills

• Passion for discovering customers insights
• Translating insight into strategy, strategy into action, and action into sustainable growth
• Strategic thinking
• Data-Driven
• Brand/Category crafter
• Project management
• P&L Understanding
• Stakeholder influencing and management

Experience & Qualification

• Bachelor’s degree in business administration
• 3+ years Marketing experience. Direct experiences in food service is advantage.
• Proven Innovation management and delivery
• Brand / Product/Category management
• Passion for high performance
• Consumer/Customer centric & Passion
• Agile/Flexible
• Proactive

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.