Unilever is currently hiring for Tea Brand Lead
Location: Grha Unilever, Indonesia
As Brand Lead for SariWangi, you will shape the future of one of Indonesia’s most iconic and loved tea brands. You’ll own the brand agenda end‑to‑end—setting strategy, driving innovation, and delivering flawless execution—to delight Indonesian households while accelerating sustainable growth.
Working closely with cross‑functional teams and leading creative and media agency partners, you’ll bring powerful consumer‑led ideas to life and drive strong commercial results, grounded in deep insight and disciplined P&L thinking.
What You’ll Do
Define and deliver ambitious brand and media strategies to unlock penetration and brand equity growth
Lead the Innovation & Renovation (I&R) pipeline, ensuring on‑time, impactful launches that consumers love
Orchestrate integrated campaigns across TV, digital, social, and shopper channels
Own key P&L levers—pricing, mix, and A&M investment—using a test‑and‑learn mindset
Inspire, coach, and develop junior marketers while collaborating seamlessly with Sales, Supply Chain, Finance, and R&D
What You’ll Need
5–7 years of FMCG brand management experience (tea or beverages strongly preferred)
Strong digital, social, and e‑commerce marketing capabilities, with confidence using data and analytics
Proven experience leading innovation and end‑to‑end campaigns
Solid financial acumen and ability to lead agencies effectively
Fluency in Bahasa Indonesia and English
What You’ll Get
This role is part of the transfer of SariWangi talent from Unilever to Savoria Group following the brand’s acquisition. Savoria is committed to preserving SariWangi’s rich heritage while accelerating growth through innovation, digital marketing, and deep consumer love.
This is a rare opportunity to:
Lead a beloved national icon into its next chapter
Have real end‑to‑end ownership with visible impact
Build your career in a fast‑growing Indonesian FMCG group with a continuously expanding food & beverage portfolio
Leadership Expectations (SPEL)
As a Brand Lead, you are expected to consistently demonstrate Unilever’s Standards of Leadership:
Personal Mastery – Self‑aware, resilient, and committed to continuous learning
Passion for High Performance – Strong drive for results and accountability
Purpose & Service – Act with integrity and serve the greater good
Consumer Love – Deep empathy and obsession with delighting consumers
Business Acumen – Strategic thinker with strong commercial judgement
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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