Looking for Your Dream Job? Join The Magnum Ice Cream Company!
Role: Territory Manager Karachi
Function: Customer Development
Work Level: WL1
Reports to: Geography Sales Manager
Location: Karachi
Terms & Conditions: Full-Time
The Ice Cream division at Unilever is preparing to stand on its own, aiming to become an independent, EUR 8.3 billion publicly listed company by the end of 2025. We’re on a mission to create the ultimate snacking company. A place where growth, innovation, founder and ownership mentality, and performance are cultivated and rewarded. And where we craft extraordinary ice cream experiences - transforming ordinary moments into lasting memories. Because we know, life tastes better with ice cream.
ABOUT THE MAGNUM ICE CREAM COMPANY:
The Magnum Ice Cream Company is all about growth. Growing our business. Growing our customers’ businesses. Growing our people’s careers. Growth begins with empowerment. So we free our people to be innovative, responsible entrepreneurs, driven and equipped to give our consumers more amazing products and unforgettable moments – and having fun doing it.
With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry. We have been taking pleasure seriously for more than 100 years, serving happiness with every lick or scoop of ice cream for generations.
We are investing to unlock the full growth potential of The Magnum Ice Cream Company as a standalone entity, once we separate from Unilever, which is planned to happen before the end of 2025.
We dream big but keep things simple to act fast.
If you want to grow with us, make an impact, and shape the future of Ice Cream, this is the place for you!
JOB PURPOSE:
The position is part of the Ice Cream Sales team which is responsible to ensure smooth sales procedures and business growth by developing good relationships with customers. Responsible for effective and efficient sales operations, trade activities execution within the assigned territory and delivery of KPIs while leading the concessionaire sales force.
KEY RESPONSIBILITIES:
Drive the business to the desired ambition of Underlying Volume Growth / Sales Growth
Ensure Volumes / Target tracking of all channels
Develop strong relationships with customers & SPDs at concessionaire and retail level
Ensure strong customer services practices by resolving customer and shopper complaints, conducting customer meetings at concessionaire level and ensure RSOs are visiting the PJPs
Obtaining competition activities & market feedback and sharing them with stakeholders
Uplift the Competitive visibility in Store
Coordinate with Concessionaire/Customer Operational plans through effective execution of sales strategies
Manage concessionaire's sales staff including RSOs, Order booker etc. to ensure delivery of KPIs
Negotiate with Customer & SPDs for Joint Business planning (JBPs) to ensure maximum ROI
Daily monitoring and business development by forecasting sales and supporting customer in formulation of JBP
Implement agreed JBP/ Concessionaire Business Plan and review KPIs’ progress on weekly basis
Have the acumen for Financial Matrix – Business Profitability / Gross Margin
Lead and drive the extended team – Build team & develop talent
Be accountable to uphold the key business principles and values without any conflict of interest.
Deploy and lead projects like activations/launch plans/ micro marketing plans with meticulous detail with rigorous post launch evaluation/monitoring and take corrective action when required.
Redefine the process post execution analysis with strong analytical skills
Explore new avenues of business in assigned Territory, augment efficiency of existing business models and implement other benchmark models where feasible
Ensuring optimum utilization of Assets (Trikes and Cabinets), assets tracking through Assets scanning tool and proper care of Assets with the support of Cold Chain Team
Develop a network of SPDs in assigned territory to serve the shopper and consumer
Ensures that customer operations and processes are safe and are guided by Unilever safety policies and principles
WHAT YOU NEED TO SUCCEED:
SKILLS:
Customer Relationship Management & Selling Essentials
Should be able to coordinate with multiple teams and take multiple stakeholders along.
Exhibit all Standards of Leadership (purpose & service, personal mastery, business acumen, talent catalyst, agility, consumer love and passion for high performance)
High on objective rigor where efforts are focused towards a business target pegged to key priorities and market realities
Extremely up to date with technology globally and leverage it in their area
EXPERIENCES & QUALIFICATIONS:
Bachelor’s Degree
1-2 years of relevant sales experience in FMCG/Snacking industry is preferred
LEADERSHIP: The Ice Cream Way
We are looking for bold, driven individuals who thrive in a fast-paced, dynamic environment and share our approach to growth, collaboration, and innovation. Here’s what defines success in our organization:
Focus on Growth – Embracing new challenges, seeking opportunities to innovate, and continuously looking for ways to expand and improve. Whether it’s scaling markets, evolving roles, or leading teams, we value those who see possibilities and take initiative.
Speed & Simplicity – Working efficiently, adapting quickly, and simplifying processes by leveraging technology to drive better outcomes. With ethical decision-making as the backbone to this, we drive agility and stay focused.
Winning with Fun – Collaborating, integrating seamlessly with a founder/owner mindset, keeping what’s best for the company at the heart of all that is done. We build diverse, inclusive, and winning teams that drive our business.
Bold Innovations – Experimenting with fresh ideas and innovative thinking that shape our industry, through product development, process improvements, and customer experiences. Being obsessed with the consumer, we embrace change to drive growth.
Care & Challenge – Fostering an open, transparent environment where team members can grow, share feedback openly, holding themselves and each other to high standards while maintaining a strong sense of support and camaraderie.
Expertise in our category – A deep understanding of our industry, customers, and market trends enabling us to stay ahead and turn challenges into opportunities. Curiosity, insight, and a willingness to learn and lead enables us to remain market makers.
If these qualities resonate with you, we’d love to connect and explore how you can be part of our team.
WHAT YOU CAN EXPECT:
A unique mix of global scale & start-up spirit—€8.3bn powerhouse with an agile, entrepreneurial mindset. We’re building a new high growth Ice Cream company from the ground up.
Career without limits—42 markets, international opportunities, and fast tracked growth.
A performance-driven culture—Freedom to act, disrupt and grow – your success is measured by impact.
A company that celebrates joy, innovation, and purpose—We create extraordinary careers, just like our ice cream creates extraordinary moments.
As publicly announced, Unilever will separate its Ice Cream business which is expected by the end of 2025. This role will transfer to the new Ice Cream company.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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